15 years of industry experience!
Successfully coached over 80 consultants!
Average stylist ends program with a 60% closing ratio!
Increased sales over $1.8M!
Average stylist ends program doing $600 in upsells with every dress!
Over $9M in personal sales experience!
Like many bridal salons,
we initially lacked a structured sales-training method.
This meant we were limited,
only hiring consultants with prior sales experience.
All we could do is hope they would swim instead of sink.
It was a hit-or-miss approach.
We had inconsistent performance,
high turnover,
high-cost onboarding,
and huge opportunities missed—
ultimately costing us inconsistent and low-revenue growth.
We knew we needed a new, reliable solution to drive consistent sales numbers and help our salon really excel...
and we found it!
After consulting with top people in the industry,
studying bride psychology and sales books,
with 13 years of trial and error,
I finally mastered the Bridal Stylist Training Method!
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"During my time working with Aubrie, Bridal Exclusives became so successful, it was known as “The Kleinfelds of the Northwest” and drew record crowds. Her training to be so smart and effective, all the while being treated with the affection of a kind mom! She was truly wonderful to work with and driven in making sure you were selling at your highest potential."
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"Aubrie seriously made my start as a bridal consultant SO much easier. She knows everything about the industry and we were closing literally 60% of first visits and making sure brides felt good about coming back if they needed more time.
But what really makes Aubrie special is her passion. She gave me so much confidence, taught me how to make brides feel amazing, and handled even the trickiest situations with total grace. If you want to level up your skills, you NEED to learn from her. She’s the best at it."
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"Aubrie’s training program is top tier. I have been in high-end sales for over 20 years and I still use elements that she taught me on a daily basis. Her training style works wonders with all personalities and skill levels. The coaching has wonderful structure and pace which works with any group. With her decades of training experience she can teach even the most seasoned sales person new tips and tricks to build client report and create higher closing rates."
"She has talent and high standards for teaching sales and customer service. She brings out the best in people. She did so much for Bridal Exclusives. I have nothing but good to say! She is a HUGE asset for any company that has a sales team!"
"Exceptional, visionary, inspiring and successful! She trained me to be able to get me where I needed to be with her selling knowledge and techniques. If you want to hit rock star numbers, she’ll get you where you want to go!"
"Whether it's managing projects or people, Aubrie excels at anything she puts her mind to. She cares and it shows. She also has a way of making people feel comfortable even in uncomfortable situations. I feel privileged to have worked with her at two organizations."
"One of the most knowledgeable, thorough training systems I have ever been through. She was able to take girls with no prior sales experience and turn them into sales rock stars in weeks!"
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"Aubrie was the one responsible for training new employees in the art of sales. I was able to reach #1 in sales for many months at a time and demonstrate authentic care for my clients by aligning with their goals for their wedding day! Thank you Aubrie for being an excellent coach!"
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"Aubrie taught us how to not just have them try on a bunch of random gowns that they wanted but to actually organize the experience so that the bride learns from each gown. This helped brides feel like they didn’t need to go to other stores because they found the best of the best cut and then tried enough of that cut on to feel confident about making a decision. My closing ration increased a lot from doing the process this way!"
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"The training and techniques that I learned while working with Aubrie have been the most impactful tools that I have implemented. She is a kind and encouraging coach that works with each persons strengths. This allowed me to build confidence in not only myself as a sales professional but as a person. Thank you, Aubrie for your investment in me and being a trusted advisor in my sales and personal development."
Expect 20% growth your first year!
2nd year 40%!
3rd year 60%!
(a consistent 20% increase every year!)
We were among the top accounts nationwide for most of our designers, and you’ll experience this level of excellence too!
Brides will choose your store because you will become the top place to go for styling!
On average you'll be making $600 more per dress because your stylists will become experts on accessorizing.
Our closing ratio increased from 33% to 60%, and you can expect the same success!
You will double your revenue because we will double your closing ratio!
You will be selling 60% of your brides the first time they walk in!
My training will reinvigorate your stylists, keeping them engaged and reducing turnover. High turnover can cost a company 1.5 to 2 times an employee's annual salary—a costly expense you will save!
Freedom to hire the best of the best:
You don’t have to settle for just “good” candidates that have prior sales experience. Because I can get anyone to an advanced level fast, you’re going to have access to people with charisma, energy, and enthusiasm! These personalities are rare and often hidden in the no-prior-sales-experience pool.
You will also benefit from:
Fast-Track Development:
In about a month, I can train anyone to achieve what traditionally takes years in sales. This will save you thousands of dollars by minimizing the losses incurred while waiting for your new hire to get onboarded!
Boost Team Synergy:
By selecting from the cream of the crop, you can hire individuals that will work best with your team. A cohesive team that works seamlessly together creates an unstoppable powerhouse, driving tremendous sales growth!
Reviews:
Being able to hire the best of the best will transform your “good” reviews into outstanding ones—increasing profit and driving exponential business growth!
You will be taught how merchandising will affect overcoming objections.
You can't manage what you can't measure. I'm going to help you create healthy metrics that keep your stylists in a growth mindset!
I will work with you on how to give your stylists the tools they need to master merchandising!
Turning away brides on the weekends but dead during the week? We are going to fix this!
I'm going to teach you how to start this process over the phone before they even walk in the door!
Helping you ease from an Authoritative or Protective Management style to a Collaborative Management style!
The specific words we use are very important when we ordering the gown. I'll show you how this can make a huge difference!
You can't train personality. This needs to be found at the beginning!
I believe that as Bridal Stylists, we have the power to create one of the best days of a bride’s entire life—and it’s not the wedding day. It’s the day she says yes to her dress!
The salons that partner with me are the ones ready to stand out and transform their sales floor!
• I take the average closing ratio from 35% to 60%!
• First-time closing averages 60%!
• I increase the average accessory-per-dress metric from 1 to 3.3, which translates to over $90,000 a year in additional revenue per stylist!
And here’s the best part: I share the exact strategies that took me 13 years of trial, error to master—so you can experience the same growth.